Influencing Powerfully: Projecting Your Authentic Self
30th & 31st January 2008 Edinburgh
Introduction
Use your authentic self to best effect to influence others. We believe that authenticity, and focusing on one's natural strengths, is critical in influencing others, whether on an individual face to face basis, or within large or small group settings.
We focus on 'Authenticity' simply because that is the real you. In our two day workshop we build on your 'authentic and natural self' to hone your skills and equip you with the power to influence the behaviour of others. We reject the notion of one best way to influence, and replace it with a self confidence based on who you really are - the real you.
Presenting or influencing others is solidly based on the important skill of changing how others behave after your have communicated with them. By focusing on changing behaviour as the end product, we can then work with our vast research material to give you the power to control what others receive in terms of your communication.
We draw on our research into evolutional psychology and the most relevant research in the applied behavioural sciences. You will have the opportunity to test and apply these principles in workshops which are clearly designed to equip you with the skills to radically improve your ability to influence others.
Benefits of Attending
Attending our tailored two day workshop will enable you to:
Focus on your personal traits to be your 'authentic self' when influencing others
Build your authentic self confidence
Identify the traits of an effective communicator
Banishing fear of public speaking
Learn how to quickly establish rapport with a wide variety of people
Develop strategies to influence - assess key objections to your proposals even before you present them to an audience
Learn how the brain and the mind works so as to accept your suggestions and proposals
Apply the most recent research evidence on how to communicate directly to influence the behaviour of others
Learn key methods to influence at the conscious and other than conscious level
Learn how to use and apply 'body language' to reinforce your spoken message
Understand how to deal with the objections of specific personality types
Self-assess your authentic self using six interpersonal influencing strategies
Outline of Day 1
Your authenticity and projection to the world
Building your self confidence on the real you
Developing new strategies and rejecting the fear of public speaking
What makes an effective persuader and how do we use our skills and behaviours to best effect?
Understanding how the brain works in receiving information
Starting with the end in mind
Changing the behaviour of others
Workshop sessions
Preparing your case to influence well in advance
Focus on multiple processes of influence
Outline of Day 2
Secrets of body language - reading and influencing others
Examine personal objections to your proposals
Reading the audience, identifying specific personality types, and handling the objections of your audience to your message.
Examine your own persuasion strategies
Communicate hypnotically - at the subconscious level.
Learn to create and manage a strong and positive personal image.
Using simple personality 'profiling' to aid the process of influencing with integrity
Applying the principles to Workshop sessions
Workshop Fee, £625 plus VAT, (£734.37)
Workshop Leader is Philip Atkinson director of Learning Strategies Ltd, specializing in strategic, behavioural and cultural change. He is a consultant in the UK, Europe and United States and works closely with several consultancy businesses. He has written seven business books and published many articles, speaks at conferences and devotes most of his time to running workshop sessions. His latest book is How to become a Change Master: Real World Strategies for Achieving Change (Spiro Press, spring 2005). Telephone: +44 (0) 0131 346 1276
Website: www.philipatkinsonconsulting.com and www.learningstrategies.ltd.uk
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